If you are an owner of an eCommerce-based business, no matter if you are selling things online or helping others sell online just like us at E-junkie, and it's not doing that good then it's time you rethink your business strategy.

When selling online your main motive is to 'just sell' otherwise what's the point of doing the business because if you are not selling, you are not making money and when you are not making money then all the time and energy that you are putting into your business is all going down the drain. I know it might sound harsh but it's the truth. You need not hit the panic button here, instead all that you have to do is rethink your business strategy. With the holiday season just around the corner, it's high time you do that.

Multilingual search marketing is the raging trend in the business world since the global economy is a large well knit unit today.

"Search Marketing" is an effective way to boost traffic and online presence from search engines, both through paid and unpaid means. Over the years, search marketing has become a blanket term for both SEO and SEM, the latter referring to largely to paid search activities.

Since the terrain of operation is vast and unknown, this marketing tactic can go wrong in a many ways. Not only are foreign businesses facing tough competition from indigenous competitors but are in turn becoming agents in the process, since language and culture-sets become problematic.

For businesses selling online, hiring the services of such agencies becomes inadvertant. Here'e what we figured leads to the apparent shortfall despite collaborating with domestic players: