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We have in the past done many cover articles on the contributions of powerful women entrepreneurs in the business industries. Just as the ratio of talent pool of women is increasing, so is our accolades list. There is never enough that can be said and done about these "Women of Substance".

This section of the population is often cast in the shades of lesser opportunities and access to resources. No doubt if one is looking through the lens of an entrepreneurial beam balance, women are still on the leeward side. However, this has not eluded many women to chart out their own course in the industry. In fact, the tradition of setting-up home-based small business has been attributed to women, more than men. The current US statistics also show that the women-powered businesses in the country are over 8.6 million, contributing $1.3 trillion to the revenue coffers.

Facebook is just not for fun and purposeless networking. The term "networking" has a very pertinent context when we refer to businesses who avail Facebook as a platform for their operations. Social networking, unlike for average Facebook users, becomes a term of responsibility for a business firm, since interactions here are on a point-to-point basis. The aim is to derive at a lasting brand imagery that stays on with the customer clique.

To begin a Facebook Page is also a part of a minor decision making exercise that businesses have to go through. What kind of issues are we pointing at?