The name says it all. One of these days, looking out for some creative start-ups this year, I stumbled upon this small charity-oriented, a do good start up from Australia. And trust me the whole concept is absolutely genius.

In the digital age of ebooks and tablets, where any information, book, novels, poetry and any kind of literature is at a click's distance, there still is a large part of the world that is bereft of enjoying this treasure trove of knowledge called - Books!