The power of Twitter to mobilize mass opinion is not unknown to us. As a marketing tool it's all the more powerful resource to advertise one's services in a cost-effective manner.

Brevity is the essence of Twitter's success. It not only forces one to mince words and articulate in a "to-the-point" manner be it inspirational talk, political opinions, marketing strategies or entrepreneurial advise, everything is possible within the 140-character word-width parameter.