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Showing posts with label Steal. Show all posts
Showing posts with label Steal. Show all posts
Remember the awesome advertisement ideas we featured in one of our previous posts, and mentioned that they were all obtained from 'Ideas to Steal'? Could you believe that the cool ideas we are talking about could actually have been rejected at the first place. Yes, most of them were! But thanks to the mind behind 'Ideas to Steal', the amazing idea did not go missing.

The website is a boon to the ones who want to see their ideas transformed into reality but can not find the way to it. This is what the makers have to say on their website, "And then we thought: why not turn two negatives into one positive and help each other out? So we created this website where advertising creatives can post their unwanted but nevertheless brilliant ideas and allow fellow creatives (or even account handlers or clients for that matter) to steal them for a chance to actually make them happen."
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As an advertising creative, how do you feel when your client axes all your ideas, sad... right? But what do you do with those ideas, scratch them off your mind or quote them to another client? Mostly and sadly, scratch them off, right?

Here's a good news for all those creative directors who hate scratching off their creative ideas, check out Ideas To Steal where your unwanted ideas get a second chance.

Ideas To Steal is the brainchild of Timo Klaarenbeek who is a London-based freelance creative director and Kalle Everland. The website encourages advertising creatives to upload their rejected ideas and other creatives to 'steal' them so that they can use it for themselves.

According to the website, "A lot of ideas don'’t make it past reviews, and if they do there's a fair chance that they'll get shot down by the client. We all know that for some ideas you'd give your right arm just to see them get made. But unfortunately we also know that you can't come up with these gems all of the time. We’re only human."
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