It should be short, crisp, clever and most of all it should connect with the audience. A creative slogan has the power to attract attention and leave a lasting impression in the consumer's mind. Many companies brainstorm for hours to come with a tagline that creates brand awareness and here are some creative examples of the most memorable slogans that we've come across.
HARLEY DAVIDSON
"American by birth. Rebel by choice."
YELLOW PAGES
"Let your fingers do the walking."
AMERICAN EXPRESS
"Don't leave home without it."
MASTER CARD
"There are some things money can't buy. For everything else, there is MasterCard."
M&MS
"Melts in your mouth, not in your hands."
CALVIN KLEIN
"Between love and madness lies obsession."
VERIZON
"Can you hear me now?"
CANCER PATIENT AIDS ASSOCIATION
"Cancer cures smoking."
HSBC
"The world's local bank."
RED BULL
"It gives you wings."
DE BEERS
"A diamond is forever."
BURGER KING
"Have it your way."
MAC PRO
"Beauty outside. Beast Inside."
JOHNNIE WALKER
"Keep walking."
RED CROSS
"The greatest tragedy is indifference."
NIKE
"Just do it."
KFC
"It's finger lickin' good."
iPHONE 4
"If you don't have an iPhone, well, you don't have an iPhone."
METLIFE
"Have you met your life yet."
IBM
"We make IT happen."
AMAZON.COM
"...and you're done."
APPLE INC. IN EARLY 1980s
"Soon there will be two kinds of people. Those who use computers, and those who use Apples."
NINTENDO
"Born to play."
Know some more memorable advertising slogans or perhaps have come up with a creative one yourself? Share with us in the comment section below.
You may also like to check out:
!0 Creative Logos For Your Inspiration: Part I
25 Funny 'n Creative Examples of Clever Advertising & Marketing Campaigns
!0 Creative Logos For Your Inspiration Part II: Hidden Messages
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