We were lucky enough to catch busy blogger, freelance writer and e-commerce seller Melissa Joulwan of The Clothes Make the Girl, who has found success launching two cookbooks with her husband David. She had lots of meaty insight and advice about promoting your brand with blog content, social media and more.
First off, can you tell me about your business and what you offer?
I'm primarily a cookbook author, and I also have a blog where I share recipes, information about the paleo diet, and inspiration for healthy living like workout stuff, mediation, yoga, and self care. But it's mostly about really good food! In addition, I'm the Paleo Expert for About.com, and I do freelance writing for magazines and other blogs.
Our online stores sells our two cookbooks --
