Have you ever seen those adverts for cat food, where they say "Seven out of ten cats prefer this brand"?
I'm never sure how effective that kind of marketing angle is, because all I can ever think about is the three cats who turned their nose up at the dinner being offered, and probably popped next door to see if there was anything better being served up.

The problem with all products is that you will never find anything that pleases one hundred percent of people, one hundred percent of the time.

And this goes for blogs, too.

You don’t want to be in the “mushy middle.” You want people to either love or hate your blog, because when the right people love it, you get business and when the right people hate it you know they won’t be wasting your time.

Let me explain what I mean.

This guest post is contributed by Katheryn Rivas, who writes on the topics of online universities advice.  She welcomes your comments at her email Id: katherynrivas87@gmail.com. 
It might seem appropriate to squeal with glee, "You like me, you really like me," every time a new customer or potential client becomes a new "fan" of your Facebook small business page. But according to a new study, if those clicking the "like" button are Millennials—young consumers between the age of 18-and 29-years-old –then chances are they really don't like you as much as you think they do.

This is a guest post by Andrew Rondeau who is a full-time Internet Marketing Specialist and blogger from the UK. At his blog he shares all his knowledge and experience on how to make a blog.


Who do you write for, when you blog?

Yourself?

Your partner?

The woman down the road who shares your passion for your industry?

How did you first stumble across your voice as a blogger, and what was going through your mind when you first launched your blog and decided to use it as a marketing tool for promoting your business and services?

One of the most fundamental mistakes we can make when we blog is to forget exactly why we are writing articles, and who we are writing them for.