Sticking true to their motto of "Ideas worth spreading", the TED organizers are doing the needful to acknowledge the creative advertisers this year.
What more can brands anticipate than such a huge public platform that honors their creativity. TED has for the past three years brought out their list of Ads Worth Spreading honors.
Ronda Carnegie, the Head of Global Partnerships at TED explains the birth of this endeavor. She said "The best ads are excellent content--driven by ideas. Culturally relevant content with strong storytelling has the power to spark change, raise awareness, and communicate new ways of thinking".