We all know the importance of a professional logo design for a business to create a brand presence, but all those who've started a business enterprise know that it ain't that easy and not to mention cheap to have that perfect logo that defines the business perfectly.

Many big companies spend a bomb for designing and re-designing logos; you'd be surprised to know that Pepsi spent $1,000,000 for their logo and branding. But there are also companies like Nike, Twitter and Google who've spent $35, $15 and $0 respectively for their logo designs.

So we can safely say that one doesn't necessarily need shell out a lot of money for an apt logo and this is where designers like Von Glitschka come into the picture. Glitschka charges only $5 for a logo design and spends exactly 5 minutes on his iPad to design a vector logo and email it instantly.

I'd never imagined that designing a logo can cost as much as $100,000,000.

Stock Logos has recently compiled a list of famous logos and the amount of money it took to design them. The Olympics 2012 logo on the left for example, was designed for $625,000.

What's more surprising, is that one logo that we see almost everyday was designed for $0. Although over the time, it has been refined but the essence remains the same.

This article was written by Stephanie Wagner, a freelance author writing about marketing and the importance of small business branding. She is not associated with Logo Mojo but can recommend them for quality logo design services.

If you own a business you know by now that you will need to get an online marketing program started. Many businesses would struggle if it was not for the online world and many business owners now realize that a great looking website is essential. Getting that up and running can be a challenge but armed with the proper knowledge your site will help you generate hundreds of sales.