When it comes to using Facebook for promotional purpose it can be very tricky, reaching out your people, posting, getting likes is not as easy as it seems but a planned social media strategy would make it easy, trust me. So while everyone is latching on to the Facebook wagon, we should not forget the fact that there are other options in the social networking list as well.
Well, as a newbie when it comes to promoting one's business on various social networking platforms especially Facebook, the starting is the toughest and that's one reason why we seek help form the experts, by help we don't mean paid help but taking examples from others in our field, how are they using that particular platform to promote their business.
In a recent discussion with a colleague of mine at E-junkie, I learnt something that I never noticed before and that is - Facebook is most popular in Cairo, Al Qahirah, Egypt. I know you are like "WHAT!" but I have been keenly observing the Facebook's like stats for sometime and for the past few weeks Cairo is the Most Popular City for Facebook. This does not means that most of Facebook's users are Cairo but it means the Cairo is the city where most of the people talking about the Facebook Page are from. You can check this out from the official Facebook Page, just click on the 'Like' tab and you have all the information in front of you. And curious as I was, I decided to explore a few more pages on Facebook and some really interesting information is what I got. Here are the top 10 social networking platforms and there stats.
Before you start scrolling here are a few terms that you must know -
- Most Popular Week - The week when the most people were talking about this Page.
- Most Popular City - The city where most of the people talking about this Page are from.
- Most Popular Age Group - The Largest Age group of the people talking about this Page.
Happy viewing!
1. Digg
As of today, the total likes that the official Digg page has on Facebook is 101,596 (the figures might vary) and talking about is 5,170. The most popular week for this Page was October 28, 2012 and the most popular city is New York, NY, US (might vary). This Page is most popular among the 25-34 years old users.
2. Facebook
As of today, the total likes that the official Facebook page has on Facebook is 94,968,478 (the figures might vary) and the talking about is 206,847. The most popular week for this Page was September 30, 2012. As we have already mentioned this Page is the most popular in Cairo, Al Qahirah, Egypt (might vary). This Page is most popular among the 18-24 years old users.
3. Instagram
As of today, the total likes that the official Instagram page has on Facebook is 5,769,408 (the figures might vary) and talking about is 98,379. The most popular week for this Page was October 28, 2012 and the most popular city is Sao Paulo, Brazil (might vary). This Page is most popular among the 18-24 years old users.
4. LinkedIn
As of today, the total likes that the official LinkedIn page has on Facebook is 283,194 (the figures might vary) and talking about is 6,438. The most popular week for this Page was March 31, 2013 and the most popular city is New Delhi, India (might vary). This Page is most popular among the 25-34 years old users.
5. MySpace
As of today, the total likes that the official MySpace page has on Facebook is 1, 269, 608 (the figures might vary) and talking about is 8, 269. The most popular week for this Page was Sptember 18, 2011 and the most popular city is Mexico City, Distrito Federal, Mexico (might vary). This Page is most popular among the 18-24 years old users.
6. Pinterest
As of today, the total likes that the official Pinterest page has on Facebook is 2, 825, 211 (the figures might vary) and talking about is 43, 510. The most popular week for this Page was January 22, 2012 and the most popular city is London, England, UK (might vary). This Page is most popular among the 25-34 years old users.
7. Reddit
As of today, the total likes that the official Reditt page has on Facebook is 387, 727 (the figures might vary) and talking about is 3, 569. The most popular week for this Page was January 15, 2012 and the most popular city is New York, US (might vary). This Page is most popular among the 18-24 years old users.
8. StumbleUpon
As of today, the total likes that the official StumbleUpon page has on Facebook is 616, 950 (the figures might vary) and talking about is 5, 424. The most popular week for this Page was June 24, 2012 and the most popular city is Los Angeles, CA, US (might vary). This Page is most popular among the 18-24 years old users.
9. Twitter
As of today, the total likes that the official Twitter page has on Facebook is 10, 800, 216 (the figures might vary) and talking about is 25, 607. The most popular week for this Page was January 29, 2012 and the most popular city is Istanbul, Turkey (might vary). This Page is most popular among the 18-24 years old users.
10. YouTube
As of today, the total likes that the official YouTube page has on Facebook is 76, 518, 294 (the figures might vary) and talking about is 97, 472. The most popular week for this Page was September 18, 2011 and the most popular city is Taipei, Taiwan (might vary). This Page is most popular among the 18-24 years old users.
Aren't these stats eye-opening, contrary to our general beliefs. Sad Google+ has no official Page on Facebook!Do share your thoughts about these facts in the comment section below. We'd love to hear from you!
Stay tuned for more of such interesting lists from E-junkie.
This is a great list, you have mentioned some of the most important and influential social networks. However, I think Google Plus should be on this list, too. Our work on social media demonstrated a great importance of this network for companies building their online presence.
Hi there,
We totally agree with you that Google+ is an ought-to mention in this list. Sadly, Google+ has no official Facebook page.