Source

Until 12th June, hashtags on Facebook looked so meaningless as they were non-clickable. Twitter and Instagram users, you know what we mean here!

In case, you're a avid hashtagger, who loves adding hashtags in updates across all social media networks and hated the fact that Facebook didn't support them, there's a good news for you.

Earlier this week, on Wednesday Facebook at last rolled out its hashtag support. Yay!

So now hashtags on Facebook will be clickable, just like they are on Twitter, Instagram, Pinterest and Tumblr. Adding hashtags to updates would let you add more content and let you be a part of a larger discussion.

Now you can easily search a specific hashtag from your search bar, click on hashtags on other services like Twitter or Instagram and update posts directly from the hashtag feed and search results.


Now the most important question here - How can Facebook hashtags help your small business?

First of all, remember - Adding hashtags is just like using keywords. 

Hashtagging can help businesses reach more and more people on Facebook, help you build a strong and active follower list. As a small business owner you can also keep a track on what your customers or to be more precise target audience is talking about and help you understand them well and work accordingly.

Use unique hashtags to engage your followers on Facebook. This way your followers would promote your business on their personal network. Let us say free promotion!

Also remember, people use social media to speak their heart out about anything and everything. So in case your customer is not satisfied with your services, he's more likely to talk about it on Facebook. In one way or another, this feature can help you improve your services and your customer relation. It's like a free feedback service!

So what are you waiting for add hashtags to your Facebook strategy, today.

Do share your thoughts about this new feature in the comment section below.

Stay tuned for more updates from E-junkie.