Although the title of the eBook may not do justice to the content in the book, but it sure reflects the concept of digital media.
Everything has to be catchy and witty, backed up with a creative idea. The authors of this book have also come up with an interesting concept to make sure that this book goes viral in social media.
You can either buy a hard copy of this book via Amazon for $22.90 or you can simply 'pay with a tweet'.
All you need to do is, send a tweet talking about 'Oh My God What Happened?' after which you will be given a free PDF copy of this book.
The team of Innovative Thunder, who are specialists in internet marketing have put in a lot of effort in creating this practical and to-the-point eBook that focuses on giving you the real picture of how the Digital world works.
"We’re currently experiencing a time of change – a change during which a whole generation is evolving; this generation is growing up with an entirely new media behavior. It can’t imagine a world without new media.Now, also, the marketing industry must adapt, since you can hardly reach this generation using means and methods from the past.
This book helps traditional advertising and marketing people master the step into the digital era, providing tools to create campaigns that reach the people of today.
It was not written by a CMO giving expensive seminars and presenting big theories with no solutions, but by a creative team dealing with and living the changes in media every day."Not only will you learn a lot from this book, but will also enjoy the style in which the authors talk about technology, social media practices and eCommerce in a casual yet intelligent way.
You won't find any flowery language or flowcharts in there, you won't have to read those lame tips 'n tricks that never seem to work for anybody; you won't be bombarded with big words and false promises. It's a simple book that tells you the harsh reality of digital era and easy solutions to achieving your goals. What I loved the most about this book are the real stories or incidents of real companies, such examples make it all the more easier to understand what the author is trying to convey.
Here are some sections that I enjoyed reading the most:
- Lose the New Media Phobia
- Make a Techi Friend
- Integrate. Don't Interrupt
- Lies Have Long Tweets
- Technology is developed right, when it's invisible
- Viral is not YouTube
- Use The Power of Status Update
- Give Your Story a Simple Idea
- Buying Doesn't Mean You Own It
- Use The Crowd
- The Freemium Model
- The $9.900 Elf
So, you could either shell out couple of dollars to buy this book via Amazon, or you could do what everyone else seem to be doing...pay with a tweet.
Head over to this page to get your copy of 'Oh My God What Happened And What Should I Do?'
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