A recent campaign by United Colors of Benetton called 'UNHATE' aims to spread the message of culture tolerance, acceptance, patience and friendliness among people. It doesn't matter who they are or where they come from. Therefore their advertisements consists of photoshopped images of world leaders kissing each other, perhaps smooching will be a more appropriate description.

They are even planning on declaring a global Unhate Day. "The first communication initiative will be the UNHATE DOVE that will carry the message of tolerance of the Foundation: the Unhate DOVE, by the cuban artist Erik Ravelo, will be built by recycling used war bullets for a 4 meter long dove that will be then donated to a country that has recently faced conflicts." describes their website.