This is by far one of the best guerrilla marketing campaigns I've ever come across. TV channel TNT placed a button at a quiet place in Belgium, and waited for a random inquisitive person to push that button for a dramatic surprise.


"To launch the high quality TV channel TNT in Belgium we placed a big red push button on an average Flemish square of an average Flemish town. A sign with the text "Push to add drama" invited people to use the button. And then we waited..."


Check out this hilarious and amazingly creative video below:







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