RadiumOne, a popular digital ad network that marries target audience with social connections in real time has recently launched Po.st that uses RadiumOne's proprietary ShareGraph (TM) technology. A service that allows user to share content on popular social networking sites like Facebook, Twitter, StumbleUpon, LinkedIn, Reditt, Google Plus, Digg, Delicious, email and other destinations.
What makes Po.st interesting is that it is the only social sharing platform that provides publishers with revenue opportunities combined with their comprehensive analytics tools; these two factors combined may prove out to be quite a catch for publishers looking to generating revenue through social sharing.
Revenue:
The biggest advantage here is that publishers have access to RadiumOne's client list of advertisers. RadiumOne's ShareGraph technology is all about leveraging social sharing data, on the basis of which your advertisers can target the right audience. "Po.st is designed to seamlessly connect with ShareGraph and offer publishers greater ROI for the advertising inventory on their site." shares their website.
Po.st displays ads only after the user has shared the content from your site and as per Gurbaksh Chahal, CEO of RadiumOne, the ads displayed will be related to what your consumers want to see.
Analytics:
Po.st analytics is all about social impact, it's based on how your audience relate to your content.
"We provide a view of the virality of your content across social channels, enabling you to see the content your audience shares most, with whom they share it, and how you can tailor your content to attract new viewers." describes Po.st.
Features like Po.st's very own URL shortner, copy paste functionality along with a link back makes it easier for your audience to share content anywhere they want. Po.st also promises that with the increase of content shared through their platform with help you in improving your contents' relevancy in search results.
Implementing Po.st's share widget on your website takes not more than 2 minutes, but how many publishers are willing to give up their current share widget for Po.st is yet to be seen. According to TechCrunch, "Already, over 1,000 sites reaching over 250 million monthly active unique users are using Po.st, including Weather Underground, yFrog, CouponTrade and Dictionary.com, among others."
Have a look at this introduction video to understand Po.st better and do let us know your views about it:
For all the latest updates from E-junkie.info you can subscribe to our RSS feeds. You can also choose to receive updates via email.
Do check out another interesting product by RadiumOne: PingMe
Wow, this is a great new tool. Thanks for highlighting this! You guys always have such great articles/insights.
Thanks for such encouraging words David and we are glad you liked this tool. :)
Amazing ! This is the first time I see a US company launching a copycat of a German tool :-))
Really? Which tool are we talking about? Do share it with us. :)
Thanks. We founded www.spreadly.com in March 2011 in Germany. It's 100% the same concept (just for the German market).
I'm very happy to see, that my idea could not be so bad when a great company like radiumone have the same idea.
It looks great! :) And yeah, it is a great feeling to see your idea being followed by big players. Good luck with 'Spreadly' Ripanti. :)
Thanks a lot. I will keep you up to date about our next steps if you want.
Yes sure, we would love to hear more about it. You can send us an email through this link: http://www.e-junkie.info/p/contact-us.html
http://www.bizzidate.com New Sharing Platform
www.sumre.com