Graham Smith, a logo designer has come up with an interesting project that he likes to call: Brand Reversions: Brand identities with a split personality.
A witty project where Google impersonates Yahoo!, Skype impersonates GTalk, Facebook looks like Twitter and Nike looks exactly like Puma.
"Some reversions will focus on two leading competitive brands such as Google-Bing whilst others be based on what I feel works well aesthetically, or best displays a certain visual identity characteristic such as BlackBerry/Flikr." shares the designer. Here are some of my favorites:
Skype-GTalk
GTalk-Skype
Twitter-Google+
Pinboard-Delicious
Nike-Puma
Motorola-Nokia
Google-Yahoo!
TechCrunch-Mashable
Mashable-TechCrunch
Pizza Hut-Domino's
Pepsi-Coca Cola
Coca Cola-Pepsi
Smirnoff-Absolut Vodka
Twitter-Facebook
Facebook-Twitter
Barnez & Noble-Amazon
Cannon-Nikon
YouTube-Vimeo
Vimeo-YouTube
Digg-Reddit
Verizon-Vodafone
BlackBerry-Flickr
Ferrari-Ford
Android-Apple
iPhone-Android
Other than Brand Reversions, there are many more interesting projects by Graham Smith, like: 8-Bit Brands, Unevolved Brands and Font Fuddle. Visit his website to learn more about this creative logo designer.
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