Are you a mobile app developer who's created this cool new app and are wondering how to promote it? Planning to upload a Filmed recording of your apps functionality as you demo it step by step and upload it to YouTube? 
Before you decide to act on the aforementioned steps you need to consider Vungle, which we had featured earlier. 


Vungle lets you create professional looking HD videos of your app and share it through their in-app video platform. In their own words - "We enable developers to get a short, snappy video trailer made and distributed through our in-app mobile video platform. We also generate incremental revenue for developers by displaying video trailers inside of their apps.". 

So basically not only do the developers get a platform where they are able to create a video of their apps and display them to prospective users but are also able to earn money from their app by displaying videos of other apps within their own app. Jack, one of the "fearless" co-founders of Vungle, as these guys idealize a honey badger for its fearless qualities, was good enough to talk to us about the evolution of Vungle from being an idea to actually having the service up and running. Read on to find out more:



Jack, please introduce yourself to our readers.


I'm Jack Smith, originally from London, now based in San Francisco, and I'm the co-founder of a startup called Vungle.


What prompted you to come up with vungle? What is the concept behind vungle?

I initially came up with the concept after thinking that it was crazy there were so many videos on youtube of people using a video camera to film themselves playing with phones to demonstrate apps. I thought that there was a market for much higher quality mobile app videos.


What unique features does vungle offers the developers. Could you elaborate on that.

We help mobile app developers get video trailers for their apps made, and distributed inside of other mobile apps.






















I read, on your personal website that one of your 'main passions is inspiring youth entrepreneurship' and that you have started competitions for students for this purpose. Could you please tell us more about it.

Absolutely, I found it crazy that my fellow students at university aspired to work for consultancy companies, rather than give it a shot at starting their own business. In order to encourage more students to be entrepreneurial, and to raise awareness that this was even an option, I started an undergraduate business plan competition called IdeaBox. It was a course where I helped students through the various stages of starting a business.


You started with Mediaroots, a company producing software video tutorials and juggled between work and college. Then came IdeaBox, a business Idea competition for undergraduate students and now  vungle, a start-up focused on disrupting mobile video. How has the journey been so far?

The journey has been an epic rollercoaster! Vungle builds on a lot of what I learned whilst working at Mediaroots and my idea with IdeaBox was to try and share some of those learnings with other young entrepreneurially minded people.


What is the fondest memory that you and your co-founder have of the process of conceiving  vungle to having it up and running ?

Probably coming up with the name Vungle. I hated it to start with, we just spent about a day brainstorming, we wanted a crazy name like Google. So, I thought ok "video jungle: Vungle" and my business partner was like "Yeah, that's great!", and I was like "really? I don't really like it actually". Finally we all came round to it and fell in love with the name.


While going through your website I came across your 'Super Heroes' section, you have mentioned every team members' favorite phrase/quote/word/interjection, under their name. I'm curious to know the purpose behind it.

Basically we have a big cultural mix of British and American people in our company, we learn new phrases from each other all the time. So we had the Americans list their favourite British phrase and the Brits listed their favourite American phrase.


















What are your future plans for vungle?

World domination.


What advice would you like to offer to aspiring entrepreneurs?

Just give it a shot, when you think it through, what have you actually got to lose?


Thank you Jack for taking the time for this interview, we wish you and Vungle the very best for the future. 


You can read more about Vungle at:

Website
Facebook
Twitter
YouTube